PLG Disrupt | On-Demand

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PLG on-Demand
Speaker: Idan Fargeon, Product Manager Lead, Alibaba
Session On-DEmand

How to Deliver B2C Products for Foreign Markets

Session Overview
In this session by PLG Disrupt, Idan Fargeon Product Manager Lead at Alibaba will share some of the challenges of designing and developing consumer products for a culture and language different than yours, and will suggest some tips on how to succeed in such role, followed by examples from her experience being a foreign working in the Chinese market.

Session’s Main Takeaways
  • Know your market & customers – This is key to building a great product when consumption differences are big.
  • Find local partners & tools – Get the right setup to support you when language is a barrier.
  • Build trust – Relationships matter when building a cross-culture collaboration

                                               This session is sponsored by

                                                          Watch On-Demand

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Peter Lyon VP Customer Success at Poppulo, Co-Founder Customer Success Network
Yoni Solomon, Product Marketing Director, G2
Jeremy Horn, VP Global Head of Product Management, Cognizant
Idan Fargeon, Product Manager Lead, Alibaba
David Apple, Head of Customer Success, Notion
Ingmar Zahorsky, VP of Customer Success, ChartMogul
Inessa Lurye VP of Product Management , Yesware
Parag Pathak, Team Lead Product Marketing, IBM
Jonathan Maimon Head of Product Marketing, Elementor 
Amitai Gat, Head of Product at Elementor
Maria del Mar Mitjavila Bedmar, Customer Success Manager, Userlane
Shane Correa, Serial VP Customer Success Leader

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