PLG Disrupt | On-Demand

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PLG on-Demand
Speaker: Parag Pathak, Team Lead Product Marketing, IBM
Session On-DEmand

How to Better Run Win/Loss Analysis Programs

Session Overview
Win/Loss programs provide direct customer feedback and invaluable insights into how well your marketing, product, support, and other areas of business are doing. While the benefits are numerous, many orgs fail to take advantage of win/loss analysis, and those that do, often find that the programs do not add value.

Session’s key takeaways:
  • How to drive key benefits of a win/loss program
  • The top 5 reasons those programs fail
  • Practical solutions to make win/loss analysis work for your team

                                               This session is sponsored by

                                                          Watch On-Demand

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Alison Skidmore, VP Customer Success & Renewals, APAC, SAP
Felix Eichler, CTO & Co-Founder Userlane
Francisco M. T. Bram Head of Global Product Marketing, Uber
Sydney Strader Head of Customer Success, Catalyst
Srinivas Somayajula Head of Product Ops, Monetization & Growth, Calendly
Matt Billotti, Product Lead Growth & Lifecycle, Drift
Teresa Anania VP of Global Customer Success, Zendesk
Lisa Singer, VP Principal Analyst Forrester
Muneyb Minhazuddin VP Product Marketing, VMware
Margaret Quigley, Sr. Business Development Manager, Userlane
Ismail Madni, Head of Pricing Strategy, Okta
Peter Lyon VP Customer Success at Poppulo, Co-Founder Customer Success Network
Yoni Solomon, Product Marketing Director, G2
Jeremy Horn, VP Global Head of Product Management, Cognizant
Idan Fargeon, Product Manager Lead, Alibaba
David Apple, Head of Customer Success, Notion
Ingmar Zahorsky, VP of Customer Success, ChartMogul
Inessa Lurye VP of Product Management , Yesware
Parag Pathak, Team Lead Product Marketing, IBM
Jonathan Maimon Head of Product Marketing, Elementor 
Amitai Gat, Head of Product at Elementor
Maria del Mar Mitjavila Bedmar, Customer Success Manager, Userlane
Shane Correa, Serial VP Customer Success Leader

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